How To Spice Up Your Affiliate Internet Marketing Site
July 18, 2009 by jcasmer
Most affiliate internet marketing programs provide marketing and advertising material to their members. Some even provide a pre-built website.
This of course is very convenient for the affiliate and allows them to get started right away by driving traffic to their website. However, often an unforeseen dilemma results because of this convenience.
All the affiliate sites begin to look like clones. The marketing material loses its punch and appeal, making it increasingly difficult for the affiliate to get the prospect to take action.
Therefore even as an affiliate you have to take a personal creative approach to your business. You cannot rely too heavily on supplies from your merchant. However, you don’t have to be a marketing maverick to stand apart for your affiliate competitors here are some ways to do this.
1. Add pictures. Images are an exceptionally easy way to make your site stand out. They not only add color but interest. The picture can directly relate to your niche or it can be thought provoking, but using images sparsely throughout your site and content is a good way to spice up your affiliate internet marketing.
2. Add quick content. Not all your affiliate internet marketing content has to be a thousand words long, sometimes just a quick 300 word article can both get search engines and prospects to notice. You can write a quick how to article, or an update of an already existing piece of content. Content can also be in the form of a quick video. Create a 1-3min long video for entertainment and educational value and upload it.
3. Add widgets. Widgets are both useful and fun ways to spice up your affiliate internet marketing. If you belong to social network sites you can find widgets that will automatically post your participations and updates on your website or blog. Depending on the affiliate program you are with you can even find widgets that show product and top products, service updates, and even reviews.
4. Add testimonials. The company often has their own reviews that they use for their site but you can get your own for your affiliate internet marketing site. Two ways to do this is by asking people in forums and social sites if they used the products and services, and if they wouldn’t mind leaving a review for your site. Even without an incentive people will reply. But you can encourage them by giving away something for free like an ebook.
5. Add an ezine. Set up an autoresponder and produce a weekly or monthly ezine with tips and updates. Through your ezine you can answer questions, ask for testimonials, set up polls, and provide information. This is one of the best ways to spice up your affiliate internet marketing.
6. Use the newest textlinks and banners. Within the marketing material provided by your merchant look for the freshest newest ones. If the same material is still in use for more than 3 years ask your merchant when he plans to create new ones.
7. Change your textlinks and banners every 3 months. The average life span of any online marketing material is 3 months some experts argue 1 month but 3 months is good time frame to stick to. Every three months change your banners and textlinks. Seasons and seasonal holidays a good thing to keep in mind when placing banners. Don’t use a summery banner if Christmas in is in the air.
Spicing up your affiliate internet marketing so it stands apart is not difficult. You may have to get a little creative but most of the tips are easy to put into practice.
Jeff,
You are so right . . . so many affiliate sites look alike that it’s hard to tell one from the next. Being unique certainly can help set affiliate marketers apart and you have mentioned some great ideas for changing things up here. I will have to take a tour of some of my affiliate programs to change out some banners like you suggest and perhaps in time I will even overhaul my website entirely. Thanks for the wonderful suggestions here!
Bob W.
Make extra money online at Our-Success.com
One of the scariest and hardest things to try as a new marketer is changing your website. You tend to feel that you need to make massive changes, but as your tips show some small things can make a big difference to your site. Thanks Jeff for the great info.
A very informative article on the need to make relevant and up to date changes
to affiliate marketing sites which tend to be replicas of host merchant website.
However this calls for sufficient knowledge of HTML and constant review of ones website as in the case of PIPS site .
Charles Chege
Hi Jeff,
That is so true and something I need to do and will do to get away from the normal PIPS site look. I am doing it slowly and learning as I go along.
Cheers
Phil
Hello, Jeff:
Great tips! I started my Internet Marketing business with an affiliate site because it was quick and easy. But I soon found that it needed some modifications. It’s not easy developing the skills to make such changes, but it is worth it if you try. And the more you learn and the more you can do, the greater your confidence becomes.
The tips and suggestions you have provided in this post are right on! They are great ideas to serve a much needed purpose.
StarrBizz.com
Hi Jeff,
Thank you so much for these excellent tips, I had no idea the shelf life of banners and text links etc was so short.
In light of your advice I will have to get to work to freshen up my site,
thanks again,
Mal.
Great post. I really like this type of articles. I am interested very much in the subject matter of your blog. I keep seeing articles like these. Thanks for an insightful post. These tips are really helpful. Again thanks for sharing your knowledge with us. Keep blogging.
Hi! This is one of the creative marketing and its the nice way of online income which you earn more and more money for future so nice tips and keep blogging.Thanks a lot.
its nice to read a useful article for beginner like me. Great reading and thanks for another interesting piece of writing. Thanks a bunch for sharing these excellent tips with us. Keep blogging.
Thanks for your input and thoughts – very thought provoking and interesting, Great reading and thanks again for another interesting piece of writing. Keep blogging.